Authentic Storytelling for Creatives,
Entrepreneurs & Nonprofits
Storytelling & Visibility Coaching
Marketing & Communications
Brand Strategy
Content Strategy, Content Creation & Copywriting
Bio Writing
PR & Media Relations
I can help!
Many people have the mistaken belief that their story isn’t compelling or worth sharing. The truth is, your story is probably the most unique & interesting thing about you. After 20+ years working as a journalist, publicist & marketing consultant helping people & organizations powerfully share their stories to connect with their ideal audience, I've discovered that EVERYONE has compelling stories to share.
As former West Coast Editor of renowned music magazine NME and a contributor to the Los Angeles Times, Variety, Nylon, Yahoo, & Rolling Stone, I've learned the value of powerful storytelling. I've also worked with renowned artists, brands & nonprofits including Red Bull, Gretsch Guitars, Olios Health, Synovation Medical Group, WaterAid and Easterseals to craft & share their most compelling stories and messages.
Since I'm also a writer, ceramic artist and an entrepreneur, I know how vulnerable it can feel to put your art, business offerings and authentic self into the world.
Now I work with creatives, musicians, entrepreneurs, brands and nonprofits to walk them through this process and help them powerfully express the most authentic parts of themselves through story. Helping people open up and share their stories to magnetize their ideal audience, show up as the truest version of themselves and grow their community and business is what I love to do most.
Let's get started!
No matter who you are, you have a compelling and unique story. But if you're anything like me, you've struggled to get clear on how to present yourself and your work in a way that's authentic, truly reflects who you are, and connects with others.
As a marketing & PR strategist & journalist, I work with entrepreneurs, musicians & artists to identify & craft their most magnetic brand stories. We explore the purpose behind what you do, your unique strengths and talents, and what led you to where you are today. This serves as the backbone for creating your narratives and content that resonates.
As a music journalist and contributor to the Los Angeles Times, NME, Variety, Yahoo, & Rolling Stone, I've learned the value of powerful storytelling. I've also worked with renowned artists, brands & nonprofits including Red Bull, Gretsch Guitars, WaterAid, and Easterseals to craft & share their most compelling stories.
Now I work with creatives, musicians, entrepreneurs, brands and nonprofits 1:1 and in group settings to walk them through this process and help them powerfully express the most authentic parts of themselves through story.
Helping people open up and share their stories to magnetize their ideal audience, show up as the truest version of themselves and grow their community is what I love to do most.
Clear & Confident Story
& Narrative Development
Get the support you need to unearth, identify & confidently share your stories in ways that feel authentic & reflect who you truly are so you can connect with the people you want to reach. After a 90-min session, I'll give you a list of story angles & strategy created just for you.
Freedom Through Storytelling
A three-month 1:1 coaching experience to help you unearth your most magnetic stories, dissolve blocks & amplify your messages to attract your ideal audience & share your gifts with the world. I'll also walk you through a 90-day action plan for creating content & messaging to connect with your audience.
Content Creation & Copywriting
Using powerful words, images & stories, I'll help you reach your ideal audience & convert them into loyal clients, customers & fans.
◊ Website content ◊ Bio writing
◊ Marketing emails
◊About pages ◊ Video creation
◊ Social media strategy
◊ Press release writing
Laura has a way of creating a comfortable space where you can step back and look at yourself from a different perspective, which makes it easier to see what actually matters when it comes to sharing your stories.
– Perry Rhodes, musician, entrepreneur & owner of Rhodes Wedding Co.
Laura brings incredible passion, talent, and care to her work. She quickly forged relationships with leaders and other key contacts, synced with the “voice” of the organization, and brought the skills of an experienced journalist to quickly turn around a finished product that exceeded expectations. I would work with her again in a heartbeat.
- Vanessa Sestina, former Easterseals Director & Leadership Coach
We struggled to tell our story as a band, until Laura came along. Laura writes beautifully and was able to bring clarity to our experiences and present them in a compelling narrative. Through her thoughtful questions she was able to uncover the conscious (and subconscious) intentions behind our latest work. We learned so much about ourselves in the process and have a better sense of identity as artists, which is why working with her was such a rewarding experience.
- Chelsey Coy & Gary Knight (Single Girl, Married Girl)
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